Pro-actions launch in Bath and Trowbridge

Pro-actions group expands its support for SMEs into the Bath and
Trowbridge area
Pro-actions, the highly successful business improvement company, are
delighted to announce the launch of Pro-actions into the Bath and
Trowbridge areas. As part of an on-going expansion plan, which takes
Pro-actions westward, this latest new region will be formally launched
on the morning of 4th June at 08:45.
Established since 2007, Pro-actions are a rapidly growing organisation
currently covering London, the South East and the Midlands who help
the owners of small businesses improve their results, and kick start
growth!
The launch event will draw together SMEs and key business partners and
will feature a keynote presentation “Marketing for the bottom
line”. There will also be an opportunity to network with the
Pro-actions team and guests.
Marketing for the Bottom Line: An oft quoted phrase from William
Lever, the First Lord Leverhulme and founder of Unilever is “Half
the money I spend on advertising is wasted; the trouble is I don’t
know which half”. It is a common jibe that marketing and in
particular marketers are “fluffy”; generally this means that the
discipline is unaccountable and that marketers don’t add value.
But the world of marketing has moved on and the days of “hit and
hope” advertising are long gone. Today’s large company marketers
talk about ROI (return on investment) and the tools developed by the
big boys are even more appropriate in the world of hard pressed SMEs
where budgets are tight and marketing must contribute to the
business.
In this presentation you will learn about 3 key marketing techniques
being used by leading companies today and how they can be adapted and
implemented in the world of the SME.
Mike Oldfield, Business Improvement specialist for Pro-actions in the
area, commented “Unlike larger corporates, SMEs are often owner
managed and cash is jealously guarded. However, our flexible terms of
business and guarantee of improvement make it easy for a company’s
leadership to decide to take action to move their business forward by
working together with Pro-actions”.
Pro-actions also offer a wide range of free business briefings and
workshops designed to equip business owners with subjects including
Marketing, Sales, Management of Growth and many others.
Following on from the launch look out for our series of planned events
for business owners in Bath and Trowbridge.
To reserve a place at the launch or request more information about how
Pro-actions helps businesses grow profitably please email
enquiries@pro-actions.com or call 03333 440517.